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2000 国际贸易专业英语
1.The Battle to Be Your Online Bill Collector
-------------Bankers hope cyberbilling can give them a toehold on
the Net
Every year,American business sends out 29 billion bills.And by any measure,the
exercise isn't much fun.For companies,printing,processing and posting a tipic
al consumer bill runs about 90.And for recipients ,there's not only a demand f
or payment,there 's a wad of solicitations that nearly everyone throws away.
But for banks trying to make it on the Internet,bills are cool .Bankers see bi
lls as surefire eyeball-grabbers in an environment where it's tough to command
consumer attention--and a key to protecting their existing business managing
cash for big companies.Increasingly,banks are battling high-tech competitors f
or control of Internet billing,or electronic-bill presentment,as it is called.
To be sure,this is a fight over a business that is in its infancy.Few bills ar
e now sent via the Net,and online payment systems often involve a paper check.
But the technology exists to send bills from business to customers and route p
ayments back on the Net.By the end of next year,industry analysts estimate upw
ards of 4.5 million households will be receiving bills online .What's more, se
nding and handling bills over the Net should be about 40% cheaper than paper d
elivery, says the Gartner Group, a research firm in Stamford, Conn.
The question is who will become the bill collector on the Net.Bankers reckon t
hat if they can turn their Web sites into mailboxes for electronic bills ,they
can become key entry points on the Net-portals,even.That would enable them to
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